Economic Development Webinars

Golden Shovel Agency economic development webinars are at the forefront of economic development trends and technologies. Participants can attend these online at no charge to strengthen their understanding of the latest key economic development principles to help deliver success for their communities.

Attendance is free, but registration is required to attend one of these current Golden Shovel Agency economic development webinars.

Upcoming Economic Development Webinars:
 

Supporting Local Business Transitions: 

How Economic Developers Can Facilitate 

Employee Ownership Sales

 

For economic developers, preserving local businesses is vital to maintaining community stability, jobs, and economic growth. Join us for a panel discussion that explores the powerful benefits of transitioning business ownership to employees and the role you can play in making it a reality. Our expert panel will discuss:

 
  • The economic and community benefits of employee ownership, from retaining customer goodwill to ensuring business continuity
  • Key strategies for structuring and financing employee buyouts that make transitions viable for small businesses
  • How economic developers can support business owners through this process, from initial steps to securing funding

Learn actionable insights and tools to help local businesses transition to employee ownership, ensuring these valuable enterprises stay anchored in your community for years to come. 

The webinar will be held on Wednesday, January 29, 2025, at 11:00 AM, CST. Register today at no cost; space is limited, but registration is required. 

Register here and save your seat today!

 

10 Key Trends for Economic Development Websites 2025: 

Innovating for the Future

What are the most important website trends for economic development in 2025? How can your organization stay ahead of the digital curve for strategic effectiveness? Join Golden Shovel CEO, Aaron Brossoit, and Sklar Consulting founder and principal, Alissa Sklar, Ph.D., as they explore the top trends shaping economic development websites this year. From AI integration and innovative data tools to storytelling techniques and talent attraction strategies, this webinar will offer actionable insights and live examples to help your organization leverage the power of modern web design and marketing. Topics include:

  • Organizing your website to show and tell the WHY for your location's business attraction/ retention 
  • Optimizing the role of data for compelling storytelling, lead generation & nurturing
  • Understanding next practices for website content and AI-driven solutions 
  • Using video, podcasts, and other tools to engage, educate, and nurture your audience 
  • Addressing talent attraction and retention with community-focused content 
  • Integrating your website with your CRM and marketing platforms for a single point of truth

Stay on top of the trends to ensure your organization remains competitive in 2025 and beyond.

The webinar will be held on February 19, 2025, at 12:30 PM, CST. Register today at no cost; space is limited, but registration is required. 

Register here to save your seat!

 

Recorded Webinars

Access past recordings of Golden Shovel Agency’s economic development webinars on our YouTube channel. Or scroll through the list below to find the perfect information to meet your economic development needs today!