Workforce Development Strategies

You have the power to solve your community's workforce challenges.

Golden Shovel can show you how. Low unemployment rates and a strong economy have forced communities to compete for skilled workers. Communities that don't compete will lose. Golden Shovel's workforce attraction solutions arm you with the tools you need to fight and win. From a comprehensive talent and workforce analysis to identifying your community's strengths, our blueprints are designed to lay the foundations for a successful workforce attraction campaign.

Download Free Workforce Attraction Resources


Understanding Current Workforce Shortages & How to Solve This Problem for Your Community

Workforce shortages are a primary concern for businesses and economic developers throughout the country. For economic developers, this creates a clear and urgent challenge - find workers to support existing businesses or risk them going elsewhere. Be aggressive with workforce attraction or someone else will. Download this popular whitepaper for the baseline information you need to understand the workforce shortage, information on how to create a plan to address workforce shortages, and best practices that economic developers have been using to strengthen and grow their workforce.

Download Understanding Current Workforce Shortages & How to Solve This Problem for Your Community

Golden Shovel Agency's Understanding Workforce Shortages Whitepaper


Workforce Attraction Toolkit

Throughout the country, economic developers are pressured to create a workforce attraction plan. Without the right workforce, local businesses can't grow and new ones won't consider relocating. Realizing this, Boards have asked economic developers to attract talent, encourage college grads to move back home, and increase population numbers. Download the toolkit to understand who job seekers are; know what job seekers are looking for (besides a job); evaluate current workforce needs; perform a workforce attraction marketing audit; distinguish areas that need focus; create & implement workforce marketing campaigns.

Download the Workforce Attraction Toolkit

Golden Shovel Agency's Workforce Attraction Toolkit


Rethinking Workforce Attraction in the Age of Remote Work

The pandemic sped up the already existing trend of remote work, and you might be wondering how to include remote workers in your workforce attraction strategy. You can leverage this opportunity to grow your community's population and stimulate economic recovery. This eBook explores trends and statistics, uncovers best practices, and teaches how to attract remote workers in your community - now and in the future. Download the eBook to get key statistics; how to attract a remote workforce; ripple effects of remote workers; the value of remote workers; 6 unique case studies.

Download Rethinking Workforce Attraction in the Age of Remote Work

Golden Shovel's Rethinking Workforce Attraction in the Age of Remote Work