Using SEO Research to Build a Successful Economic Development Marketing Plan

Now is the time to rethink your economic development organization's 2023 marketing strategy. This webinar will introduce the power of SEO (search engine optimization) research and Google Analytics to prepare a successful, stress-free strategic plan. Participants will learn to use SEO data and analytics as the foundation for advertising and content. After understanding the raw analytics and keywords, participants will learn the components of a successful strategy with an executable plan. Join Ron Kresha, Golden Shovel's Chief Operating Officer, for a session that will give you the tools and information to measure a successful strategy.