Building Buy-in: A Blueprint for Engaging Residents and Stakeholders

Community support can make or break an economic development project. But how do you build engagement when residents often don’t understand what economic development professionals do or how your work affects them? A recent Golden Shovel Agency survey found community support was second only to increased funding as the most in-demand resource, but building that awareness and engagement doesn’t have to be a mystery.

In this webinar, we will explain how to create a marketing and communication strategy that reaches residents, explains how economic development efforts impact them, and helps turn a disengaged population into advocates for your work. Join us to hear success stories and learn how to effectively:

• Evaluate local buy-in,
• Create communications plans that engage residents and stakeholders,
• Measure success, and 
• Establish lasting goodwill

Who is this for

This webinar is ideal for any economic development professional who is interested in increasing awareness and engagement in the community.