Department: Sales
Telling Compelling Stories That Showcase Community Opportunity
Katrina Cossey is a Copywriter at Golden Shovel Agency with more than 10 years of experience creating clear, engaging content that informs audiences and connects them with valuable resources and opportunities. She develops content that helps economic development organizations tell their stories, highlight their competitive advantages, promote quality of life, support workforce development, and communicate opportunities for business attraction and retention.
Katrina brings an extensive journalism and digital publishing background to her work. She began her career in broadcast journalism at KFOR-TV before expanding into digital content production and freelance news, feature, health, and commerce writing. She later wrote and edited content for People Inc. brands, including People, Parents, and Travel + Leisure. Her experience researching complex topics, identifying compelling stories, and translating information for diverse audiences provides a strong foundation for communicating economic development initiatives.
Throughout her career, Katrina has developed content strategies around both audience needs and organizational goals. Her expertise includes SEO, social media, content development, and audience-focused storytelling across a wide range of topics. As a news and deals commerce editor for Parents, she also collaborated with strategy teams to plan high-performing tentpole content designed to drive audience engagement and revenue.
Katrina holds a Bachelor of Arts in Professional Media. She also serves on her church’s worship team and in its kids’ ministry, helping create connections and support within her local community.
Outside of work, Katrina enjoys spending time with her family, riding bikes, sewing, and watching movies with her husband and son.
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