Be Impossible to Overlook: Simple Strategies for Appealing to Site Selectors

Corporate location decisions have become increasingly complex, and the margin for error when you’re trying to win investment is smaller than ever. In some cases, the difference between success and failure can be as simple as a website that showcases information in an accessible way or an RFI that is filled out completely based on the site selector’s instructions. 

Economic development organizations that win investments are proactive groups that:

• Understand what they want and are prepared to pursue opportunities when they arise,
• Have websites that anticipate site selectors’ questions make answers easy to find,
• Know what sets them apart from other communities and tell their unique story at every opportunity,
• Combine data and storytelling to highlight opportunities and success stories, and
• Find every opportunity to remove friction that might cause site selectors to look elsewhere.

Join Golden Shovel Agency President Bethany Quinn at Noon CT on Tuesday, Oct. 6 for a free webinar that highlights insights from our latest whitepaper and offers straightforward tips that will make it easier to appeal to site selectors and win

Register Today!