Sundus Pervaiz

Elevating Communities Through Strategic Social Media

Sundus Pervaiz is a Social Media Specialist at Golden Shovel Agency with five years of professional experience in social media marketing and two years of experience supporting economic development. She develops audience-focused social media strategies, content, and graphics that help economic development organizations increase visibility, showcase community assets, and communicate business and investment opportunities to key audiences.

Sundus has created social media content for economic development organizations including the City of Marion, Arkansas; Jefferson County, Montana; and the Rushmore Region. Her work highlights topics ranging from available sites and infrastructure to workforce, business attraction, key industries, agriculture, and quality of life. By researching each community and its priorities, she translates economic development information into engaging, accessible content designed to reach businesses, investors, talent, and community stakeholders.

Her expertise includes social media strategy, content planning, graphic design, and short-form video across Facebook, Instagram, LinkedIn, TikTok, and YouTube. Sundus uses tools including Canva and CapCut to develop content tailored to specific audiences and campaign objectives. Her experience spans business attraction, commercial and industrial real estate, workforce and talent attraction, community development, quality of life, and brand awareness.

Sundus holds a Certification in Digital Marketing Science from the University of Virginia, strengthening her ability to pair creative content development with strategic digital marketing practices.

Outside of work, Sundus enjoys painting, organizing events, and exploring new creative pursuits. She enjoys connecting with people from different backgrounds and finding new ways to turn ideas into engaging experiences.