What You Need to Start Doing Now to Attract Remote Workers

You want to dip into the remote workforce honey pot, so here's what you need to start doing to attract remote workers today!

Remote workers balance out the economic climate for communities, bring in new skillsets to the local workforce, grow the tax base, and reduce the carbon footprint by eliminating a long commute. An abundance of remote workers are looking to relocate to communities that check all the boxes on their want/need list. Tap into this opportunity now with these simple steps.

Create a Remote Workforce Attraction Strategy

Economic developers should start by building a step-by-step remote workforce attraction strategy. Preparing these goals ahead of time will ensure no important steps are issued, city and county dollars are spent wisely, and the strategy works immediately.

Hone In on What Makes Your Community Remote-Worker-Friendly

Developing a solid plan based on research and creativity will showcase everything your community has to offer in an attention-catching approach. These things are important to remote workers and should be highlighted in the strategy:

• Incentives
• Jobs for remote worker spouses
• Fast internet
• Workspaces
• Strong parks and recreation system
• Programs that encourage movement and re-centering
• Drive-through coffee shops and to-go restaurants
• Brick and mortar retailers
• Areas with free WiFi
• A great educational system for remote worker families
• Accessibility
• Housing opportunities

Create a Workforce Attraction Website or Microsite

• Search Engine Optimization (SEO)
• GIS Planning
• Google Keyword Search
• Google Analytics Integration
• Mobile-Friendly with Responsive Design
• Cross-Platform Compatibility
• Social Media Integration
• Setup and Training Support
• Quarterly Maintenance
• Completely Editable by Client

Golden Shovel Agency's advanced economic development websites include all of these key features in a design that speaks to the target audience. Few things are more important than an attractive, easy to navigate, and powerful website. Websites or microsites should include all the information that is important to the remote worker within a few clicks.

Website visitors will click on links, but won't stay engaged long. It's important to grab their attention quickly.

What You Need to Start Doing Now to Attract Remote Workers

Possibly the most important step in your remote workforce attraction strategy is to bring in the right people to help you accomplish the goal. Our talented team guides you through setting up a goal-focused initiative and strategy, showcases what your community has to offer, and provides guidance along the way through measured success and evaluations.

Download "Rethinking Workforce Attraction in the Age of Remote Work"