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Golden Shovel Agency and Lead Forensics Give Economic Developers the Data Advantage

Monday, June 05, 2017

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By 24-7 Press Release

Little Falls, MN – Today, Golden Shovel Agency and Lead Forensics announced the integration of the Lead Forensics tracking software into the Economic Gateway to give economic developers a new approach of  converting website traffic into business relationships.

The partnership between Golden Shovel Agency and Lead Forensics allows economic development professionals to analyze website traffic to improve the marketing ROI of their website. Additionally, Lead Forensics reveals the identity of website visitors so economic developers can quickly contact potential new businesses. 

Today’s economic developers need to build relationships, meet new entrepreneurs and identify growing companies. By incorporating Lead Forensics into Golden Shovel’s Economic Gateway and marketing strategies, economic developers are able to launch a marketing campaign that attracts visitors AND identifies those visitors so a relationship can be forged. It is the perfect win-win for economic developers.

Data-driven software and analytics can give economic developers an edge when they are competing to bring business to their communities. By identifying the businesses who are researching a community website, economic developers can quickly reach out to companies who may be relocating or expanding.

“We have successfully incorporated Lead Forensics into client websites and in every case, the client was impressed with the new level of website analysis and lead generation,” said Aaron Brossoit, CEO of Golden Shovel Agency. “This partnership will disrupt the economic development industry.”

Once Lead Forensics is embedded into an economic development website, alerts are sent out each time visitors of interest look at the website. This alert allows economic developers to be notified immediately and to reach out to people who may be looking to relocate or build a business. With Lead Forensics, communities will never miss another website lead.

“Golden Shovel Agency’s online marketing strategies and website creation give communities an exceptional online presence, and we are excited to partner with Golden Shovel Agency to turn the marketing into leads for economic developers,” said Ray Wright, Channel Partner Programme Director for  Lead Forensics.

With the announcement of this partnership, existing clients and new clients can now add the Lead Forensic capability to their website and marketing strategy. For more information visit our Lead Forensics services page.

Category: Press Release



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