Your Place. Your Story
Successful business attraction efforts hinge on a variety of factors. Site selectors naturally consider elements like building sites, transportation networks, and a ready labor force. But beyond these critical factors lies an equally important arena that’s understood by successful economic development organizations: It’s the story of who you are, what makes your place special, what defines your region and makes it different from others.
Golden Shovel Agency makes it easy to provide site selectors with the information they need—and we provide narrative placemaking tools to tell your story and get noticed above the constant flow of information. Our services include building or refreshing your brand, communicating that brand via our proprietary website applications, identifying the key narratives that define your region, and advanced marketing techniques that put you in front of the right audiences.
Common Business Attraction Goals
- Attract expanding businesses to your region.
- Create awareness of target industries within your region.
- Communicate success stories and key community assets.
- Highlight quality of life amenities and activities
- Engage in recruitment meetings at trade shows.